Lee Chin Chuan

Country Manager, AnyMind Group Malaysia

Started his advertising career in NagaDDB, after 5 years managing telco & banking accounts across ATL, BTL & OOH, he has ventured into digital with Isobar Malaysia, where rewrites the whole advertising journey, knowing and believing that digital has a great impact in this generation. His added knowledge in digital has further expanded his advertising and marketing vocabulary to construct tactical solutions for brands and businesses. In 2016, ChinChuan joined VML and started the Malaysia office. With just 21 months old, VML Malaysia was honoured with Gold of Malaysia Digital Agency 2017 at Campaign Asia AOY. He is now the country manager of Anymind Group.

1430 - 1515 PM

(30/4/2020) Thursday

Has Consumer Choice Change the Video Landscape?

Lee Chin Chuan, Country Manager, Anymind Group Malaysia

Bvern Yip, Influencer Marketing Manager, Anymind Group Malaysia

Raising a debate in between Brand vs Consumer's Expectation in video marketing
Download Slide